November carries two things at once: the CHAD/Friendsgiving anchor event, and a month-long thread of smaller touches that make members feel noticed every week rather than just on the one big Saturday. Framing it as Member Appreciation Month gives every Monday a reason to exist.
Member Mondays — a weekly thread through NovemberEvery Monday in November gets a small appreciation touch. One Monday in the middle becomes a bigger activation with an outside partner.
| Date | Theme | What Happens |
|---|---|---|
| Nov 2 | Kickoff Monday | Announce Member Appreciation Month; coffee at the door; thank-you cards or shout-outs to start the month |
| Nov 9 | Member Monday | Coach shout-outs / a shout-out wall members can add to |
| Nov 16 | Member Monday | Keep it low-key the week right after CHAD — a simple thank-you touch |
| Nov 23 | Perfect Monday | Partner activation — see below |
Reach out to Perfect Bar (or a similar snack/energy brand) for a sampling day: Perfect Bars + coffee at morning classes, Perfect Bars + energy drinks at evening classes. Worth confirming whether they do gym sampling partnerships before this goes on the calendar as a lock.
| Decision Point | Answer | Owner | Due |
|---|---|---|---|
| Finalize weekly themes above | |||
| Who reaches out to Perfect Bar (or alternate partner) | |||
| Budget for coffee/cards/shout-out materials | |||
| Photo/recap owner for the month |
A dedicated tribute Hero WOD on Veterans Day itself — separate from CHAD's veteran recognition moment three days later. Keep this one low-key: a regular class morning built around a Hero WOD, with a moment to specifically call out and thank CFJ's veteran members.
| Decision Point | Answer | Owner | Due |
|---|---|---|---|
| Which Hero WOD | |||
| Who leads the recognition moment | |||
| Class time(s) |
| Date | Task | Channel | Notes |
|---|---|---|---|
| Tue, Nov 3 | ☐ Announce + share which Hero WOD | Internal | |
| Wed, Nov 11 | ☐ Event — regular class times | — | Recognition moment before/during class |
CFJ already does CHAD each year. The opportunity is not to reinvent the workout; it's to make the morning operate and feel like the event it deserves to be — and to make it easier for members to bring someone with them.
Confirm what's actually on site before building the run of show: sound system/speakers, microphone, countdown clock/display.
| Decision Point | Answer | Owner | Due |
|---|---|---|---|
| Heat capacity | |||
| Scaling / partner / guest-heat policy | |||
| Veteran recognition | |||
| Food / coffee | |||
| Sound & site check — what equipment exists on-site | |||
| Who pulls last year's Games-athlete photos/video | |||
| Photographer |
| Date | Task | Channel | Notes |
|---|---|---|---|
| Tue, Oct 20 | ☐ Why We Do CHAD — content post | Internal | 3–4 weeks out |
| Tue, Oct 27 | ☐ The Workout — content post | Internal | Include last year's Games-athlete footage if available |
| Tue, Nov 3 | ☐ Scaling & How to Participate + heat sign-up opens | Internal | Guest-heat option called out |
| Tue, Nov 3 | ☐ Optional light ad boost for guest-heat option | Targeted Ads (optional) | Only if budget allows — this event is mainly for members |
| Tue, Nov 10 | ☐ Final reminder + heat sign-up closes | Internal | |
| Fri, Nov 13 | ☐ Decorate + set up — see supply list below | — | Ask members to help |
| Sat, Nov 14, 8:00am | ☐ CHAD heats begin | — | Countdown clock, live Stories |
| Sat, Nov 14, 11:00am | ☐ Transition — decor/tone switch | — | CHAD banner down, potluck tables up |
| Sat, Nov 14, 12:00pm | ☐ Friendsgiving Potluck | — | Different music, no clock |
| Mon, Nov 16 | ☐ Recap post | Internal |
Once CHAD heats wrap and the gym resets, Friendsgiving becomes its own thing — a potluck lunch that feels nothing like the workout that just happened.
CHAD heats: roughly 8–11am. Transition/reset: 11–12. Friendsgiving Potluck: 12–2pm.
| Decision Point | Answer | Owner | Due |
|---|---|---|---|
| Potluck sign-up coordinator | |||
| Dish category assignments (mains/sides/desserts/drinks) | |||
| Tables, seating, cleanup | |||
| Who manages the CHAD → Friendsgiving decor/tone switch |
One big workout the morning before actual Thanksgiving. No elaborate production. Group photo afterward and an optional canned/nonperishable food collection.
Since CHAD/Friendsgiving decor goes up Nov 13 too, this is the same setup window — one decorating session covers both.
| Decision Point | Answer | Owner | Due |
|---|---|---|---|
| Class time(s) | |||
| Partner / team format | |||
| Run a food drive? | |||
| Photo owner | |||
| Decoration volunteer sign-up |
| Date | Task | Channel | Notes |
|---|---|---|---|
| Tue, Nov 17 | ☐ Announce + food drive call-out (if running one) | Internal | |
| Wed, Nov 25 | ☐ Event — morning classes | — | Group photo after |